How Do You Price Your Products? Part 2 of a Simple How-To series

How Do You Price Your Products? Part 2 of a Simple How-To series As I previously discussed in part 1 of this series , the goal of most businesses is to turn a profit. Non-profits and service organizations are no different. They raise funds, increase revenue, reduce costs, all in an effort to get maximize… Continue reading How Do You Price Your Products? Part 2 of a Simple How-To series

How Do You Price Your Products? Here’s a simple How-To series

Pricing basics Lets get down to business. The goal of most businesses is to make a profit. Non-profits and service organizations are no different. They raise funds, increase revenue, reduce costs, all in an effort to get maximize profits and fund the dream. Sadly, failing to position a product or service appropriately is one big… Continue reading How Do You Price Your Products? Here’s a simple How-To series

A break from the Norm: Walmart’s brilliant response

So a few weeks ago I read a blogpost from industry giant, wally-world… I mean, Walmart, which I thought offered a very refreshing way to fire back at one of its critics. The critic in this case was New York Times columnist, Timothy Egan. Mr. Egan published an article full of ‘facts’ that shed America’s number… Continue reading A break from the Norm: Walmart’s brilliant response